Mike Tyson and Ric Flair launched their respective cannabis brands over a year ago. Since their launch, TYSON 2.0 and Ric Flair Drip have generated over $50 million in revenue. Both brands have grown to become two of the nation’s most popular cannabis brands. Now there is some news on that high front.
After a successful first year, it was announced that Mike Tyson and Ric Flair’s lines of cannabis were bought out by Carma Holding. A press release was sent out which explained this big move in the cannibus industry.
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Chad Bronstein, Carma Holdings Chairman said that they are focused on delivering high-quality cannabis that evoke deep consumer connection. He also reassured that by centralizing marketing and distribution efforts, TYSON 2.0 and Ric Flair Drip will be able to scale faster to meet the global consumer demand.
“Focused on providing high-quality cannabis and creating icon-inspired products that evoke deep consumer connection and deliver elevated experiences, Carma embodies the next generation of celebrity-driven brands committed to providing consumers with safe and effective products that appeal to a wide spectrum of tastes and consumption preferences, By centralizing our branding, marketing and distribution efforts, TYSON 2.0, Ric Flair Drip and the other game-changing brands in development, we will be able to scale faster to meet global consumer demand.”
TYSON 2.0 and Ric Flair Drip are now available at over 1000 retailers across 40 states and select provinces in Canada thanks to its vast network of industry-leading partners. Moreover, TYSON 2.0 has also partnered with some of the industry’s leading cannabis tech brands to deliver the latest consumer innovations. These products aren’t going away, but the Nature Boy and Iron Mike’s likenesses will be used in a big way to further these respective brands.
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November 10, 2022 12:34 pm
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